I Tried CommBank’s New App
A mate of mine is a fireman … so his kids get to ride in his fire engine and even get to blast the siren.
I’m a finance guy, so my kids get to … beta-test the new Commonwealth Bank app for kids.
“Nee-Naw-Nee-Naw, our dad has the most boring job on the planet!”
(Yes, kids, but it pays the bills!)
Seriously, though, last week I received an invitation to venture deep into enemy territory — CommBank HQ! I think it’s fair to say that we haven’t seen eye to eye in the past (and I may have had a bit to do with culling their 90-year-old school banking program, the Dollarmites). Yet they still invited me for a sneak peek of their new pocketmoney app.
They’re calling it KIT, which stands for Keep In Touch (with your money). KIT is basically CommBank’s answer to the NAB-backed Spriggy. Yet there’s one really important difference: whereas Spriggy is designed for parents, KIT is designed for kids. (In fact, there is no ‘parent wallet’, other than a secret code for parents to pay their kids’ money.) I think this is actually really smart.
Do I think apps like this are going to change the pocketmoney game?
Maybe.
Then again, we still mainly use jam jars with our kids. After all, kids are visual … and I don’t have to remember any passwords or pay expensive annual fees for kid apps.
Still, I’ve committed to having the kids be part of the beta test and give their thoughts. I think they’ll enjoy it … if only because they rarely get to play on a screen. (I reckon I could load up a CommBank Annual Report on an iPad and they’d sit there swiping at it for hours.)
Stay tuned.
Tread Your Own Path!